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#Inbound Tourism

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Entertainment & Culture

KADOKAWA Studio One Base: Massive Anime Production Hub Opens in Ikebukuro Fall 2026

KADOKAWA is opening Studio One Base, a 4,600㎡ anime production hub housing 400 staff and five group studios inside Ikebukuro's Sunshine City in fall 2026. Part of a vision to turn Ikebukuro into a world-class anime city, the move comes as Japan's anime market hits a record ¥3.84 trillion ($24 billion). Here's what it means for fans and the global anime industry.

Life & Lifestyle

Liquid Shio Koji Goes Retail: Hanamaruki Takes Japan's Gold Seasoning to US Shelves

Hanamaruki rebranded its liquid shio koji at Natural Products Expo West 2026 in Anaheim, moving a gold-colored fermented seasoning that had been business-to-business only abroad into US retail with 210 ml bottles and an organic version. Can rice koji, salt and water follow miso and shoyu into the global vocabulary?

Travel

Ninja × Kabuki Immersive Show Reimagined: Shinjuku's Must-See Cultural Experience Gets a Major Upgrade

Tokyo's hit immersive show "Ninja+Kabuki Tokyo" in Shinjuku Kabukicho has unveiled a reimagined program in March 2026. With 80% of its 25,000+ audience from Western countries, this non-verbal spectacle fuses ninja mysticism with kabuki artistry. Directed by Denjiro Tanaka VII, here's everything you need to know — including tickets, access, and what makes the new show unmissable.

Life & Lifestyle

Japan's Foreign License Conversion: Written Pass Rate Falls From 90% to 40%, Practical From 30% to 10%

Japan tightened its foreign driver's license conversion test in October 2025: the written exam went from 10 to 50 questions and the pass mark from 70% to 90%, a certificate of residence became mandatory, and tourists can no longer apply. National figures the police released in March 2026 show the knowledge test pass rate falling from 90% to 40% and the practical test from 30% to 10%. A look at the accidents behind the reform and how other countries handle conversion.

Society

Japan Bans In-Flight Power Bank Charging: The Rules in Force Since April 24, 2026

From April 24, 2026, Japan's transport ministry banned charging a power bank onboard an aircraft and charging other devices from one. Carry-on is capped at two units of 160Wh or less. The change follows an emergency revision of ICAO standards after the Air Busan 391 fire. Here are the rules, which breaches actually carry penalties, how to convert mAh to Wh, and the sodium-ion batteries banned outright the same day.

Travel

Kyoto's Uzumasa Movie Village Reborn: Immersive Edo Experience Park With Samurai Training, R-18 Night Events & More

Kyoto's Uzumasa Movie Village reopened on March 28, 2026 after a 50th-anniversary overhaul, reborn as an immersive Edo-period experience park aimed at adults. It features a 360-degree real-time drama staged across the whole village, R-18 night events including a torture house and dice gambling, samurai training, a non-verbal ninja show and hands-on cultural workshops: a side of Kyoto beyond temples and shrines.

Life & Lifestyle

Luxury Fruit in Japan: Why 12 Strawberries Cost $1,800 and Who Actually Buys Them

A box of 12 "Berrytsu" strawberries just sold for $1,800 at auction in Japan. From $10,700 grape bunches to $39,000 melon pairs, Japan's luxury fruit market defies global norms. Discover the cultural traditions, auction rituals, and branding strategies that make ultra-premium fruit a thriving business in Japan.

Entertainment & Culture

Pikotaro Meets Steve Aoki at Asakusa's Kaminarimon: A Chance Encounter Between Two Global Pop Culture Icons

PPAP sensation Pikotaro had a surprise encounter with world-famous DJ Steve Aoki at Tokyo's iconic Kaminarimon gate in Asakusa. Aoki approached Pikotaro first, sparking fan excitement and collaboration speculation. With Pikotaro's PPAP 10th anniversary project underway and Aoki's deep Japanese heritage, could this chance meeting lead to an epic crossover?

Travel

Japan's Accommodation Tax Boom: Kyoto's New Tiered System Charges Up to $65 Per Night, and How It Compares Globally

Accommodation taxes are rapidly expanding across Japan. Starting March 2026, Kyoto will implement a 5-tier flat-rate system with a maximum of ¥10,000 (~$65) per night, doubling tax revenue to ¥12.6 billion. From Tokyo's shift toward percentage-based taxation to international comparisons with Canada and Austria, here's how Japan is funding sustainable tourism through hotel levies.