Life & Lifestyle

An analysis of the Akasaka luxury private sauna fire, where a couple in their 30s died trapped inside the members' sauna "SAUNATIGER." Two safety failures stood out: a detached door handle and an emergency button whose office receiver had been switched off. It examines the challenges of private saunas that surged during Japan's third sauna boom, alongside sauna culture and safety in Finland and elsewhere. How does sauna safety work in your country?

Japanese mayonnaise celebrates its 100th anniversary in 2025. From being mistaken for hair pomade to becoming a beloved condiment in 79 countries, discover the fascinating history of Kewpie mayonnaise and why it's taking the world by storm.

Discover why fashion subscription services are booming in Japan, with AnotherADdress reaching about 370,000 members. Learn about the appeal of clothing rental over buying, closet space solutions, environmental benefits, and cost-effectiveness of Japan's growing fashion subscription market.

Japan's beloved Garigari-kun popsicle will increase to 90 yen from March 2026 due to rising logistics and material costs. Explore the price history since 1981 and reactions from Japanese consumers and international perspectives.

Despite Japan's record 5.10% wage increase in 2024—highest in 33 years—real wages remain negative for 4 consecutive months. Soaring food prices, yen depreciation, and logistics costs squeeze households. Rice prices surge 64.5%. Will the wage-price virtuous cycle materialize?