Companies & Industry

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Life & Lifestyle

Sharing Snacks With Your Dog: Morinaga's First-Ever Pet Products After 126 Years and Japan's Booming Pet Market

Morinaga released seven snacks on March 3, 2026 that owners and their dogs can eat together, a first in the confectioner's 126-year history. A joint study with Tokyo University of Agriculture tested what sharing food actually does, and a veterinarian supervised the recipes. Japan's pet market hit 1.91 trillion yen in fiscal 2024.

Technology

Recovery Wear: Japan's "Wear It and Heal" Clothing Craze, What It Is and Why Budget Giants Are Racing to Sell It

What if your pajamas could heal you while you sleep? In Japan, "recovery wear" (clothing infused with ceramic minerals that emit far-infrared rays to boost blood circulation) has become a national craze, even earning a Word of the Year nomination. Budget chains Workman, Nitori and Aeon have pushed entry prices down to single digits in dollars. Here's what recovery wear is, why millions of Japanese are buying it, and how the sales numbers look through mid-2026.

Technology

Rubber Muscle Walking Device: Japan's 3-Person Family Company Creates $220 Wearable That's Going Global

No batteries. Just 280 grams of rubber. A Japanese bone-setter turned entrepreneur created "futto," a walking support device using rubber tubes as artificial muscles. Built with hardware store materials by a three-person family company, it now has peer-reviewed backing, a distribution deal with France Bed, and sales abroad. Here's how this $220 device answers a problem every aging society shares.

Society

Lab-Grown Diamonds: The Next Rare Earth Crisis? Japan's $36B US Investment Gamble Explained

Japan and the US have agreed on the first tranche of a massive $550 billion investment plan, including a $600 million lab-grown diamond factory in Georgia. With China controlling over 60% of global production, synthetic diamonds are being called "the next rare earth." But with a controversial profit-sharing deal, is this a smart bet or a high-risk, low-return gamble for Japan?