Yamaguchi's premium sake brand Dassai and Japanese engineering giant Mitsubishi Heavy Industries brewed sake in space for the first time in human history. The result was a single 100ml bottle, priced at about $700,000, and it sold. Inside the Dassai MOON Project, the long-term plan to build a brewery on the Moon, plus practical brewery-tour information for visitors to Iwakuni, Yamaguchi.
Kioxia and Sandisk have achieved a world-first technological milestone toward 3D NAND flash memory exceeding 1,000 layers. Their multi-stacked cell array CMOS (MSA-CBA) structure with wafer-to-wafer Cu direct bonding successfully demonstrated QLC operation, and will be unveiled at the VLSI Symposium 2026 in Hawaii this June. We break down the technology, the three-way stacking race against Samsung, SK hynix, and Micron, and what soaring AI data center demand means for the NAND market.
On May 1, 2026, Epic Games Store and Fortnite finally returned to iPhone in Japan, ending nearly six years of exile. The launch follows Japan's Mobile Software Competition Act, but Epic accuses Apple of leaving 'barriers everywhere'—a 9-step install flow, a 5% Core Technology Commission, and transaction-monitoring rules that scared off third-party developers. Here's what it means for one of the world's largest mobile gaming markets, the global Epic vs Apple battle, and the future of iOS sideloading.
TOPPAN, a 120-year-old Japanese printing company, is applying the thin-film layering know-how it built in semiconductors to 3D-printed cultured meat, targeting revenue from 2031. The plan: a countertop 'Meat Maker' that prints marbled wagyu from data and a recipe. We cover the NEDO consortium with Shimadzu and Itoham Yonekyu, Integriculture's rival cellular agriculture platform, where cultivated meat is legal today, and the cost wall still in the way.
In March 2026 Sony signed binding agreements to move its TV business into BRAVIA Inc., a joint venture with China's TCL holding 51% and Sony 49%, starting operations in April 2027. Why Sony is letting go of its Trinitron-era icon, how Hawk-Eye and sports entertainment became the new home for its electronics ambitions, and what global investors should watch.
SoftBank Group plans to spin off and list 'Roze,' an AI and robotics company, on US markets at a target valuation of $100 billion. We unpack Masayoshi Son's strategy in the context of Stargate, his OpenAI commitments, how Japanese tech compares to US and Chinese giants, and the Middle East risk hanging over the timing.
Kao, famous for Biore and Attack, has brought its first overseas semiconductor cleaning center online in Hsinchu, Taiwan. Ajinomoto, the MSG maker, is putting over 25 billion yen into ABF insulation films that hold nearly 100% global share, and has bought land in Gifu for a third plant. How Japanese consumer goods companies, alongside Shin-Etsu, SUMCO, JSR and TOK, became indispensable to the AI chip supply chain, and how they compete with US, European, Korean, Taiwanese and Chinese rivals.
Global matcha production has roughly doubled in just five years. Japan can no longer meet world demand alone, and Chinese matcha is rapidly filling the gap. Should matcha be defended as Japanese cultural heritage, or embraced as a global beverage? We explore the strategic crossroads facing Japan's matcha industry.
On April 23, PM Sanae Takaichi met five foodtech CEOs at the PM's Office: Oishii Farm, PlantX, FRD Japan, Regional Fish, and Toko Tekko. Why these five? This article decodes how each company's technology answers one of the world's four shared food crises, climate-driven farmland collapse, ocean depletion, population growth, and shrinking farmer populations, and the strategic logic behind Japan choosing to win in specific categories rather than competing across the board.
Once dismissed overseas as resembling 'black paper,' nori is now riding the global onigiri boom into kitchens worldwide. A 3-Michelin-star Italian chef uses nori pesto on cuttlefish, and the global market is projected to grow from $3.8B in 2025 to $6.4B by 2034. From the famous 2010 Nature paper behind the 'only the Japanese can digest nori' claim, to Japan being overtaken by Korea in production volume, here's how Japanese seaweed conquered the world.
An in-depth look at Japan's Hydrogen Arterial Plan (Suiso Daidomyaku Koso), unveiled by METI in April 2026. Six priority regions connected by arterial highways will receive concentrated investment of 15 trillion yen by 2040, with Toyota and Chiyoda starting mass production of electrolyzers in 2029. How Japan's strategy compares with the US IRA and the EU Hydrogen Bank.
